Advisory services for spin-offs and technical commercialisation
KEBNEK helps research teams, deep-tech founders, and industrial innovators clarify the commercial path from technical know-how to product, business case, investment or partnership.
Choose the right advisory path
Spin-off
Validation
✓
For university teams, researchers or Technology Transfer Offices.
✓
Decide whether research know-how is ready for spin-off, licensing or further validation.
Technology
Commercialisation
✓
For founders, SMEs and industrial innovators.
✓
Turn technical capability into product positioning, market logic and business case.
Investor & Partner
Preparation
✓
For teams preparing for investors, grants or strategic partners.
✓
Build a credible pitch, milestone plan and negotiation argument.
Spin-off Validation
For university teams, researchers and TTOs deciding whether research know-how can become a viable spin-off, licence or commercial partnership.
Typical situations
- A research result looks commercially promising, but the product is not yet clear.
- The team needs to define what know-how can be transferred.
- The university or TTO needs a structured commercialisation recommendation.
- Potential founders need to understand customer, market, IP and execution risks.
- The project is not yet ready for investors, but needs a decision path.
What Kebnek does
| Work area | Desription |
|---|---|
| Know-how definition | Clarify what can realistically be transferred or commercialised |
| Customer hypothesis | Identify who may have the problem and who may pay |
| Product concept | Formulate the first marketable offer |
| Commercialisation route | Compare spin-off, licence, partnership or further development |
| Risk map | Identify technical, market, team, IP and funding risks |
| Readiness recommendation | Define whether to proceed, postpone, redirect or validate further |
Typical outputs
Spin-off readiness assessment, know-how map, customer hypothesis, first product concept, commercialisation risk map and recommended next steps.
Technology Commercialisation
For deep-tech founders, SMEs and industrial innovation teams turning technical capability into a product, market position and business case.
Typical situations
- You have strong technology, but an unclear first market.
- The value proposition is too technical for customers or investors.
- The product concept needs sharper positioning.
- Pricing, business model or go-to-market logic is uncertain.
- You need to decide whether to invest further in development or market entry.
What Kebnek does
| Work area | Desription |
|---|---|
| Market segmentation | Identify the most promising customer groups |
| Use-case prioritisation | Select where the technology creates the strongest value |
| Product positioning | Translate technical capability into customer value |
| Business model logic | Define revenue, pricing and delivery assumptions |
| Go-to-market roadmap | Identify the first commercial steps |
| Strategic partner logic | Clarify which partners may accelerate adoption |
Typical outputs
Market validation, product positioning, value proposition, pricing assumptions, business model logic and go-to-market roadmap.
Investor & Partner Preparation
For teams preparing for fundraising, grant applications, strategic partner discussions, licensing negotiations or internal investment decisions.
Typical situations
- You are preparing for pre-seed or seed investor discussions.
- You need to explain what funding will provide.
- A strategic partner needs a clear reason to engage.
- A grant application needs stronger market and impact logic.
- You need a negotiation position for university, investor or partner discussions.
What Kebnek does
| Work area | Desription |
|---|---|
| Pitch narrative | Build a clear story from problem to product to market |
| Milestone plan | Explain what the next funding or project phase will achieve |
| Budget logic | Connect spending to risk reduction and value creation |
| Investor argument | Translate commercialisation logic into investability |
| Partner argument | Explain why a strategic partner should engage |
| Negotiation preparation | Clarify objectives, fallback positions and red flags |
Typical outputs
Pitch storyline, investor deck logic, milestone and budget plan, risk-reduction roadmap, partner argumentation and negotiation preparation.
How engagements are structured
KEBNEK engagements are typically structured as focused advisory sprints or milestone-based support. The scope depends on the maturity of the technology, the available evidence and the decision the client needs to make.
Three engagement formats
| Format | Best for | Typical outcome |
|---|---|---|
| Diagnostic consultation | Early discussion or unclear need | Initial assessment and recommended next steps |
| Milestone plan | Specific validation or business-case question | Defined deliverables within a focused timeframe |
| Budget logic | Longer commercialisation or fundraising preparation | Continued support tied to decision points |
Which service do I need?
| Your situation | Recommended service |
|---|---|
| We are a university team and may create a spin-off | Spin-off Validation |
| We have research know-how, but no clear first customer | Spin-off Validation |
| We have a technical product, but an unclear market positioning | Technology Commercialisation |
| We need a business case before investing further | Technology Commercialisation |
| We are preparing for investors or grants | Investor & Partner Preparation |
| We need to prepare for a strategic partner meeting | Investor & Partner Preparation |
Not sure which service fits your situation?
Start with a first consultation. We will clarify the maturity of the opportunity, the main commercialisation risks and the most useful next step.